So are we. Aárd was created with the intention to be a new kind of beauty routine—fewer products, less bullshit and an ingredients list you can actually understand. Learn more
Strip back your routines—not your skin and hair. Discover how to do more with less using our multi-purpose soap cubes. See more
The average conditioner includes 18 ingredients. Ours includes only one. Learn what you can gain using nothing but natural. See more
"The new wave of innovative skincare brands reimagining the $130b industry."
"My new beauty obsession. The solid soap is making its comeback."
"Minimalistic products we love"